The tragedy in commons is keyword research. Using the same keyword research sources for keyword research can make them less valuable.
Keyword Planner, Ahrefs, and Semrush all will be used. When keywords are combined with Google Autosuggest and Google Autosuggest they will become too complex or lose their intent.
As a small- or medium-sized publisher, you must be more creative and “long-tail”, or find more keywords from more sources.
This is called “Pre-qualifying Content”. It uses multiple sources to confirm your keywords ideas.
It is the reverse. This contradicts what you might think.
It is impossible to determine the root, moderator, or topic.
These are our most recent searches.
DuckDuckGo Search / Bing
Bing, DuckDuckGo, and can be considered Google alternatives.
These audiences can be quite different than Google, so you’ll often find new keywords and interesting phrases there that you won’t find on Google.
Go to DuckDuckGo and Bing to see their autosuggest features using broad modifiers (howto, what is, etc.)
Search for broad topics to find related searches.
Lookalike Online Publishers
Perhaps you are familiar with the lookalike concept in Facebook ads. This is an interesting idea.
This is a great way to get keyword ideas.
SEOs know how important it is to look at major industry publishers when searching for keyword ideas. They often forget to search within their industry for “lookalikes span>
Modifiers and keyword roots can also be found within adjacent industries.
Let’s say you own a small fishing website. Most likely, you know how to mine Field & Stream content.
What is the Field & Stream equivalent in the backpacking, boating, or wildlife magazine segments?
A Venn diagram will show that they all have an audience overlap even though they might not have the exact keyword.
Keyword research should focus on the question behind the keyword. This site provides information about the content strategies of publishers and audience questions.
Take a look through these top-performing websites to see what you can do to make them more appropriate for your site.
Wouldn’t your website’s feature on the top rivers in the Southeast US be similar to Backpacker magazine’s profile of the most popular trails in the Southeast US?
We think it would. You can use any keyword, headline, or modifier you find to create prequalified content.
Wikipedia is an excellent place to search for keyword ideas. It is well-structured.
First, choose a category and then systematically review all entries to see how they relate.
Search for keywords and other concepts within entries.
YouTube can be used to find tutorials, How-To’s, and other resources. These will have a different data set than Google search.
You can also scrape the data. Top-ranking videos. Take a look at the descriptions, tags, and comments. Keep an eye out for new keywords and concepts.
Take note of any terms used by the video narrator that require context. Pay attention to how the video presents information.
Even the most well-known YouTube videos can have some gaps. This leads to Google Searches.
This is an excellent way to get long-tail keywords with high volumes.
Pinterest is the top search engine on the Internet.
Millions of people use it to find answers and save favorites.
While it may work better in some segments than others, it is still worth considering for nearly every industry.
Take a look at their autosuggest and suggested topics. Also, take a look at the most popular pins and boards.
Take note of any unique keyword angles or audience questions. This will allow you to get a better understanding of the intent behind your keyword and help you answer the question.
Instagram is not like Pinterest. However, it generates a lot of keyword data for specific segments of the consumer sector.
To modify your Instagram account, you can use the autosuggest function. However, the Explore section will allow you to find trending hashtags.
These hashtags can be used to identify trends in keywords and angles.
Twitter search works similarly to Instagram but is biased towards right now.
Twitter doesn’t have the same reach as other tools. Twitter’s speed, recency, and speed can help you keep content up-to-date.
This is a complete guide to Quora for creating content and SEO.
It is important to consider both the keywords and topics used by contributors in answers.
Quora ads are a bonus that lets you see the search interest of a question.
Reddit is similar to Quora. Search for subreddits that are relevant to your target audience. Select Hot or Top to start mining the titles and replies.
The information is presented in simple English. Many keywords will be used by your audience. However, they may not be easily found using a keyword search tool.
Reddit offers many automated tools, such as Keyworddit.
Amazon will likely have the second-largest repository of user-generated content on the Internet after Wikipedia.
Reviews can be a great resource to find keywords that your target audience uses when searching for products.
Start by reading bestsellers in your local area, then read user reviews and ask questions.
While there are tools to automate this part, it is slower than reading reviews and answering questions by hand.
Google Scholar Autosuggest
Google Scholar is a Google product that searches all scholarly journals and patents.
This search is for accurate and rigorous content.
Podcasts are available for all market segments and niches. Episodes cannot be indexed, analyzed, or cited systematically.
You can visit all the major podcast directories including Apple and Google.
You can use any keyword you find to harvest them and then use them.
Books in Physical Form
Keyword research can be done in physical books and magazines.
These are hard to find and are more difficult to research than large publishers who work on a scale.
You have the option to buy books and magazines that are focused on keywords and other topics.
The process can be accelerated in several ways. Convert them to HTML or text. Search them quickly or use an algorithm to parse them.
Google Books is another alternative.
Survey Monkey and Google Surveys make it easier to conduct customer surveys.
The idea behind this is to ask open-ended questions about word associations to generate unique and qualitative keywords among real people.
Next steps for finding new keywords
Many variations exist on the phrase, “If you do what everyone else is doing then you’ll get everything else.” It takes effort to find new keywords.
It’s not possible to get ahead if you just visit Semrush or Ahrefs and type in a large keyword.
Searching for keywords in new sources can help you get ahead.